Fractional CTO · Creative Agencies
Fractional CTO
for Creative Agencies
Technical credibility for creative agencies competing for bigger, more complex work.
Creative agencies win on ideas, culture, and relationships. Tech is rarely the core strength — but it's increasingly what clients are asking about. RFPs have technical sections. Enterprise clients want to see security posture and governance before they'll sign. Pitches need architecture rationale, not just creative concepts. A fractional CTO gives you that credibility without changing who you are as an agency.
Where I help most
The problems creative agencies hire a fractional CTO to solve.
The technical pitch gap
You're shortlisted. The client loves the creative. Then the technical questions come and the honest answer is 'we'd bring in a partner.' A fractional CTO closes that gap — from pitch preparation through delivery oversight.
Enterprise client requirements
ISO 27001, GDPR compliance, data residency, accessibility audits. Enterprise procurement teams use these as filters — not as negotiating points. Without credible answers, you don't get past them.
Scaling delivery beyond campaigns
Moving from campaign builds to platform work is a different discipline. Architecture, test coverage, CI/CD, support contracts — a fractional CTO designs the practice before you scale it, so you don't learn these lessons on a client's budget.
Background
26 years building and leading digital at agency level.
I was Global CTO at AnalogFolk, one of London's leading independent creative agencies. I know what it takes to run the technical function inside a creative-led environment.
Full background →How I work with agencies
Fractional CTO Retainer
Ongoing technical leadership — strategy, architecture, team oversight — typically 2–4 days per week.
Fixed-Scope Project
Tech audits, architecture reviews, and specific deliverables with a defined timeline and fixed price.
AI Development Workshop
Two-day in-person workshop where your team builds AI agents for your development lifecycle.
Technical Due Diligence
Independent assessment of a codebase, team, or platform — for investors, acquirers, or founders.
Ready to talk?
Book a free 30-minute discovery call. We'll talk through your agency's technical situation and I'll tell you honestly whether I can help.