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Content Marketing Ecommerce Marketing Social Media Marketing

10 Marketing Trends for 2021

Given the turbulence of 2020, it seems almost impossible to accurately predict what will be coming next for the digital marketing sector in the year ahead. 

But while much of the adaptation of the last year came about in response to the pandemic, it revealed a new set of consumer trends and process shifts, which will likely now become more prevalent and play a larger role in how we connect, communicate, and indeed, market in 2021.

Many of these trends will hold – with increased video consumption, influencer marketing, hybrid events and more.

2021 marketing predictions

A version of this post was first published on the Digital Information World blog.

Categories
Social Media Marketing

How to optimise social media profiles

Most people on Facebook won’t stick around or spend time searching if the right information isn’t easily in front of them. There are too many memes and cat videos and other distractions! ​​

It’s up to us to optimize our social media in every aspect so that we can capture attention, nurture our audience, and in the end, get paying customers from social media.

Today’s video shows you how you can ​​get your social media profiles optimized, and with this checklist it shouldn’t even take more than an hour of your time!

Categories
Search Engine Optimisation

What to optimise on your page for good Google rankings

Over the shoulder view at how and what to optimise on a web page if you want to achieve better search engine rankings and get more visitors for free.

Categories
Search Engine Optimisation

The best SEO plugin for WordPress

Categories
Search Engine Optimisation

How to do SEO yourself

Today you learn how to use screaming frog combined with conditional formatting to audit your website.

Categories
Ecommerce Marketing

WhatsApp Shopping Carts

Carts make shopping on WhatsApp even easier. Just browse a catalog, select the items you want and send the order as one message to the business. Happy shopping!